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Where will AI actually pay back in your business?

No more AI bought off a demo or tools nobody approved. We plan it, govern it, build it and run it.

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01AI Transformation→02Governance→03Commerce & Digital→04How we work→05The work→06ROI Lab→07Insights→08About→09Contact→
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WE BUILD IT AND WE RUN IT
01
AI TransformationTHE PRACTICE →

From your first AI decision to the system your team runs daily.

02
Commerce & DigitalTHE PRACTICE →

Stores built in isolation create manual work. We build commerce AI-first, so orders, inventory and customer data flow cleanly between Shopify, your ERP and the AI that runs on them.

03
How we work
THE METHOD →

How do you make AI work for your business?

01Map the value
Where AI will make or save money, and which ideas will not.
02Govern it
Who can say yes, no, or not yet, and why.
03Build it
We build the ones that pay.
04Run it
We stay until your team uses it.
04
The work

See the work →

CPG brand · AI
Order entry time cut by 75%.
From 2–3 hours a day to about 30 minutes.

Live in 4 weeks

Measured after go-live

What we built

Most suppliers will never set up EDI. AI reads their PDFs whatever the layout and writes them into the ERP. The work covers supplier invoices and customer orders.

Global beauty · AI Governance
2 Years|81 AI Initiatives
Each review takes two to four weeks.

Ongoing since 2024

What we did

AI pilots were starting ad hoc, with no single intake and unknown data-use terms with vendors. We designed the board and the intake, wrote the company AI policy, and still run the board every two weeks.

NOYZCommerce
SwipeFlow
Built for one store, now its own product
What we built

Fragrance is hard to sell from a static product page. NOYZ had strong short-form video and none of it lived where people buy. We built an app that turns TikTok and Reels into shoppable feeds on the storefront. It worked well enough that it now runs as a DigiForm product.

NOYZCommerce
Only Human
An interactive experience for a scent
What we built

One of several interactive campaign sites we have built on Shopify. For the Only Human launch: storytelling that scrolls in step with its own menu, a moving gallery of community responses, and checkout kept on the page.

Nili LotanCommerce
3 years
We supported them for 3 years
What we built

We finished a redesign already underway, then ran their store roadmap for three years, with no launches during peak and testing with their team before every release.

05
ROI Lab

What AI automation is worth.

In under three minutes. A few questions on the work, then five on how you run AI. You see the value range and a readiness score before any email. Or start from a file you already have.

Invoices

Your invoice cost, in dollars

What keying invoices costs at your volume, as a directional range.

Size invoice cost →
Calls

Calls that could close without a person

A directional dollar range for the routine calls a person does not have to take.

Size call handling →
Back office

Hours back each week

Rekeying, reconciling and chasing, sized from the hours the team already spends.

Size the hours →
Your file

A business case from your own file

Drop an invoice export or a call log. It is read in your browser, and the case is written from your numbers.

Start from your file →

Open the ROI Lab · four calculators and the industry benchmarks →

06
Past and present clients

Past and present clients.

NOYZ
DKMS
Lake Pajamas
Christian Dior Parfums
NOYZ
DKMS
Lake Pajamas
Christian Dior Parfums
Nili Lotan
Fleur du Mal
Frère NY
Tevine Teas
Nili Lotan
Fleur du Mal
Frère NY
Tevine Teas
Alta Cycling Group
Blackbeard Spice
Booz Allen
Alta Cycling Group
Blackbeard Spice
Booz Allen
Plus several engagements we keep confidential.

07
Where to start

A preview, or a two-week Sprint.

Free AI Value Preview

In under three minutes. A few questions on the work, then five on how you run AI. You see the value range and a readiness score before any email.

Get your free AI Value Preview

AI Value Sprint

Two weeks, fixed fee. You get 5–8 ranked opportunities, a readiness score, an EU AI Act check and one costed pilot.

Start an AI Value SprintWhat’s this?
08
Start

Tell us what you're working on.

Try the free Preview, or tell us what you’re working on. We review every request, and we reply when there is a fit.

See if we’re a fit
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01AI Transformation02Commerce & Digital03How we work04The work05ROI Lab06Clients07Where to start08Start
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AHome · you are hereHome01AI Transformation02Commerce & Digital03How we work04The work05ROI Lab06Clients07Where to start08Start09Contact
BAI TransformationAI Transformation01Overview02The gap03Clients04Problem & fix05The standard06Proof07Engagements08Questions09Start here10Contact11AI Value Sprint12Back Office AI13Forward deployed engineers
CGovernanceAI governance advisory01Overview02In plain terms03The problem04What you get05How it runs06Why us07How you buy it08Questions09Start here10Regulated industries
DCommerce & DigitalCommerce & Digital01Overview02Clients03What we do04Shopify Plus builds05Shopify migrations06Custom development07Shopify app development08CRO & merchandising09ERP, 3PL & PIM10Run & roadmap11Proof12Engagements13Questions14Storefront Review15Contact
EHow we workHow we work01The method02Where to start03Questions
FWorkWork01Case studies02Questions03CPG order entry04Global beauty governance05NOYZ shoppable video06NOYZ · Only Human07Nili Lotan
GROI LabROI Lab01Overview02The lab03Method04Sources05Questions
HAboutAbout01The firm02How we work03Leadership04Questions05Insights
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