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AI strategy, governance and delivery for CPG and manufacturing.

Consultants hand you a recommendation. We own the outcome, from first map to running system, for brands and PE-backed portfolios.

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01AI Transformation→02Commerce & Digital→03Why us→04The work→05ROI Lab→06Clients→07Where to start→08Start→
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WE BUILD IT AND WE RUN IT
01
Practice 01 — AI TransformationTHE PRACTICE →

AI systems for the operations behind them.

  • 01Executive AI fluencyWorking sessions where your leadership uses the tools, so they can judge a vendor pitch themselves.
  • 02AI Value SprintWe walk your operation, find where AI pays back, and rank it with the numbers attached.
  • 03AI governance boardsWe stand up the group that decides what gets approved, then chair it with you for six sessions.
  • 04Policy & risk registerA written policy your staff will actually read, and a register listing every AI system you run.
  • 05AI compliance auditEvery AI tool in the business on one list, with a decision against each: scale, stop, fix or govern.
  • 06Build & adoptionWe build the two or three things worth building, and stay until your team uses them daily.
  • 07Ongoing advisoryA senior lead from our team in your leadership meetings a day or two a month, owning the AI roadmap.
02
Practice 02 — Commerce & DigitalTHE PRACTICE →

Commerce systems for brands.

  • 01Shopify Plus buildsBuilt around how your brand actually merchandises, so the store works the way your team already thinks.
  • 02Replatforming & migrationMove off Salesforce, Magento, BigCommerce or WooCommerce with products, customers, SEO and order history intact.
  • 03Custom developmentThe functionality no app sells: subscriptions, bundles, made-to-order flows, wholesale portals.
  • 04Shopify app developmentPrivate apps for your own operation, and public ones when what you built is worth selling.
  • 05CRO & merchandisingTurning traffic you already pay for into revenue: testing, search, collections and the checkout path.
  • 06ERP, 3PL & PIM integrationsConnecting the store to the systems that fulfill the order, so nobody re-keys data between them.
  • 07Run & roadmapSenior ownership of your store roadmap through peak, without adding headcount.
03
Why us

Consultants hand you a recommendation. We own the outcome.

01We have carried the execution risk
We have hired technology partners and lived with it when they got it wrong. That is a different education from having only ever sold the work.
02We build what reaches EBITDA
We find the two or three things that reach EBITDA, and say plainly which ideas won't.
03Transformation that lands in operations
We agree the plan in writing, then build it. Most AI consulting stops at the plan.
04
The work

All four studies →

CPG brand · AI
4 weeks
From kickoff to live
What we built

Most suppliers will never set up EDI. AI reads their PDFs whatever the layout and writes them into the ERP. The work covers supplier invoices and customer orders, and it went from two to three hours a day to under one.

Measured after go-live

Read the case study →
NOYZCommerce
SwipeFlow
Built for one store, now its own product
What we built

Fragrance is hard to sell from a static product page. NOYZ had strong short-form video and none of it lived where people buy. We built an app that turns TikTok and Reels into shoppable feeds on the storefront. It worked well enough that it now runs as a DigiForm product.

Read the case study →
NOYZCommerce
Only Human
An interactive experience for a scent
What we built

One of several interactive campaign sites we have built on Shopify. For the Only Human launch: storytelling that scrolls in step with its own menu, a moving gallery of community responses, and checkout kept on the page.

Read the case study →
Nili LotanCommerce
3 years
We supported them for 3 years
What we built

We picked up a redesign already in progress, shipped it, then ran their roadmap for three years — inside their own Jira, with planned code freezes around peak and structured UAT before every launch.

Read the case study →
05
ROI Lab

What AI automation is worth to your EBITDA.

Seven questions, then your work email, and you see a directional range. A call-handling workflow is one question shorter. The ROI Lab narrows it to your business, proves it on your own data, and cites directional industry benchmarks, not guarantees.

Invoice processing

A sourced range

What keying invoices costs, narrowed to your volume.

Narrow it in the Lab →
Call handling

A sourced range

Routine calls that could close without a person, narrowed to your operation.

Narrow it in the Lab →
Back-office time

Hours back

Rekeying, reconciling and chasing, sized from the hours the team already spends.

Narrow it in the Lab →
Your own data

A written case

Drop an invoice export or a call log. ClAIr reads it in your browser and cites every claim to your file.

Narrow it in the Lab →

Open the ROI Lab · four instruments and the industry benchmarks →

06
Past and present clients

Clients, including engagements we keep confidential.

Under NDA
NOYZ
CPG · confidential
DKMS
Lake Pajamas
NOYZ
CPG · confidential
DKMS
Lake Pajamas
Nili Lotan
Fleur du Mal
IT services · confidential
Frère NY
Tevine Teas
Nili Lotan
Fleur du Mal
IT services · confidential
Frère NY
Tevine Teas
Alta Cycling Group
CPG · confidential
Blackbeard Spice
IT services · confidential
Alta Cycling Group
CPG · confidential
Blackbeard Spice
IT services · confidential
07
Where to start

Where to start

Free AI Value Preview

Six questions, then a directional range and a readiness score. Your work email unlocks the full report.

Get your free AI Value Preview

AI Value Sprint

Two weeks, fixed fee: 5–8 ranked opportunities, a readiness scorecard, a governance and EU AI Act snapshot and one costed pilot.

Start an AI Value SprintWhat’s this?
08
Start

Tell us what you run.

Start with a free AI Value Preview, or tell us what you run and we’ll tell you straight whether we’re a fit.

See if we’re a fit
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01AI Transformation02Commerce & Digital03Why us04The work05ROI Lab06Clients07Where to start08Start
AI StrategyGovernanceLabsWorkAboutContactCommerce & DigitalInsights
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AAI StrategyAI Transformation01Overview02The gap03Clients04Problem & fix05The standard06Proof07Engagements08Questions09AI Value Sprint10Contact11AI Value Sprint12Back Office AI
BGovernanceAI governance advisory01Overview02In plain terms03The problem04What you get05How it runs06Why us07How you buy it08Questions09Start here10Regulated industries
CLabsROI Lab01Overview02The lab03Method04Sources05Questions
DWorkWork01Case studies02Questions03CPG order entry04NOYZ shoppable video05NOYZ · Only Human06Nili Lotan
EAboutAbout01The firm02How we work03Leadership04Questions
FAlsoCommerce & Digital01Overview02Clients03What we do04Proof05Engagements06Questions07Storefront Review08Contact09Insights
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